Mobile Digital Content Conference

In the mobile consumer device ecosystem, content is king. It's required to drive loyalty, reduce churn, increase average revenue per user (ARPU) figures, and help recoup infrastructure costs of deploying 3G. Wow. Proliferation of mobile content is an important piece of the puzzle.

Mobile operators and content providers will be landing at the Mobile Digital Content Operations conference next week in Los Angeles to find ways to move mobile content beyond ringtones and into more robust digital content that increase data usage.

We should all hope this conference goes well:-).